Doing Good and Doing Well! | Conscious Capitalism Part One

For the last 25 years I have been speaking and consulting on culture change- subscribing to the tenets of conscious capitalism not knowing there was such a movement. It was gratifying to come across the book Conscious Capitalism: Liberating the Heroic Spirit of Business, which echoes what I have been advocating- with clients from the United States Marine Corp to the SPCA of North Texas, that organizations can both do well and do good; whether they be a for profit or nonprofit.  [Read more…]

Purpose Driven Companies | Conscious Capitalism Part Two

Raj Sisodia , cofounder with John Mackey of the Conscious Capitalism movement joined the McCuistion program once again, along with Whitney Johns Martin: Co-Founder/ Managing Director of Texas Women’s Ventures and conscious capitalism practitioner Scott Miller: President of Interstate Batteries.

Our guests talked about the practical application of conscious capitalism and how organizations can adapt the premise of purpose driven capitalism. A strong emphasis was placed on the how to’s of engaging employees so they are excited and committed to the organization’s mission. As I talk about in my work, employees who are empowered to succeed in meaningful work and are energized and enabled by leadership who cares about their employees well being, practice the organization’s mission. The end result, customers who truly enjoy their experience with the organization, who are loyal, refer the organization to others, and no surprise- the organization is more profitable as a result. [Read more…]